Twelve immigrant women stand in a circle, holding hands, reflecting on why it is important to organize an annual Posada and Pastorela event in the Mayfair community of east San José, California. The women are members of Familias Unidas (United Families), which is dedicated to raising awareness and analysis of issues facing this small barrio of 20,000 residents that was historically called “Sal Si Puedes” (Get out if you can). Familias Unidas is a community theater ensemble with Somos Mayfair (We are Mayfair), a nonprofit organization that is using popular theater and culture to transform the community to “¡Sí Se Puede!” (We can do it!).